It is
NOT just another “advertising” book.
It is NOT a book about traffic - though it will help you get a lot more sales and subscribers
from the traffic you currently get (even if it’s not that much right now).
It is NOT a book about product creation - though it will help you sell a lot more products, services, coaching, software, or whatever you sell.
It is NOT a a book about list building - though it will help you build huge lists of targeted, rabid, ready-to-buy subscribers.